Cottonguru Maha FPO Fed. Mobile App & Membership

Cottonguru MahaFPO Federation/ All India Cotton FPO Association

Cottonguru Maha FPO Federation Membership Benefits: 

List if services (total value Rs 30,000)  

  1. Weather updates
  2. Instant queries during crop growth
  3. Crop packages of practice information
  4. Pest and diseases diagnostic tools
  5. Crop advisory
  6. Choice of crop
  7. Time of application of fertilizer based on soil moisture-paid
  8. Soil nitrogen content-paid
  9. Market news updates
  10. (Price information
  11. Negotiating discounts on seeds, fertilizers,  machinery, etc
  12. Assisting in getting loans and finance
  13. Suggesting best Governor schemes
  14. Identifying Top buyers for various agriculture products
  15. Cottonguru MahaFPO Federation Membership Digital Identity Card

All the above services are available at a nominal annual service charge of  

  1. Rs 1000 (1-5 acre)
  2. Rs 2000 (6-20 acre)
  3. Rs 5000 (21 acres and above)

The broader objective of the FPO Facilitation Centre is to provide a catalytic platform for FPOs to nurture their objectives, to develop ecosystems for attaining operational efficiencies and enabling them to become self-reliant.  

Passion to Mission: 

COTTONGURU®’s passionate journey with farmers started in 2007, the year of maximum farmer suicides. The passion was to show a ray of light to the distressed farmers in Vidarbha (Maharashtra), the epicentre of farmer suicides.. Living with the farmers, we realised the factual humanitarian reason for their suicides while the world was deliberating on clinical analysis. The passion soon converted to a mission. 

Creation of Cottonguru Maha FPO Federation:

We started with value addition by training farmers for organic and better quality conventional cotton, making clusters for aggregation and marketing. Over the years, this relationship has extended to 100,000+ farmers and 100+ Farmer Producer Organisations (FPOs). 

The thought of creating a MahaFPO Federation came after earnest pleas from many FPOs to create a sustainable ecosystem where other FPOs get business and grow 

How Cottonguru MahaFPO Federation helps FPOs/ farmers:

At present there are about 8000 FPOs in India out of which over 4000 are in Maharashtra. But today only about 200-250 FPOs are doing some business and out of them less than 100 FPOs have been making profit for the last 3 years.The main reasons for inefficiency of FPOs are lack of active participation of member farmers, monopoly of directors, lack of experience, lack of capital, lack of linkage with agricultural inputs companies, lack of marketing linkages, etc.

Cottonguru MahaFPO Federation” registered as a producer Company with FPOs & farmers as shareholders, acts as the market-facing Company which is responsible for value-addition and marketing.

The following services will be provided by "Cottonguru MahaFPO Federation" to its member FPOs / farmers as required:
  1. Dedicated Mobile App for farmers to get updated information and business options
  2. Making a sustainable Business plan for FPOs
  3. Facilitating marketing linkage with Government as well as private buyers
  4. Giving updated market reports
  5. Identifying and preparing for best available Government schemes
  6. Linking with banks / finance companies to raise capital
  7. Negotiating with various fertilizer, seed & agri-equipment companies for maximum discounts
  8. Training farmers for increasing their yield and quality
  9. Guiding FPOs in compliance and governance matters
  10. Helping FPOs to increase farmer loyalty and membership
FPOs and farmers can become members and avail the above benefits.